<?xml version="1.0" encoding="utf-8" ?>
<!DOCTYPE FL_Course SYSTEM "https://www.flane.de/dtd/fl_course095.dtd"><?xml-stylesheet type="text/xsl" href="https://portal.flane.ch/css/xml-course.xsl"?><course productid="30187" language="fr" source="https://portal.flane.ch/swisscom/fr/xml-course/training-scmrki" lastchanged="2025-10-20T09:26:48+02:00" parent="https://portal.flane.ch/swisscom/fr/xml-courses"><title>Selling Cisco Meraki</title><productcode>SCMRKI</productcode><vendorcode>FL</vendorcode><vendorname>Fast Lane</vendorname><fullproductcode>FL-SCMRKI</fullproductcode><version>1.0</version><objective>&lt;ul&gt;
&lt;li&gt;Overview the benefits of a cloud solution.&lt;/li&gt;&lt;li&gt;To build awareness &amp;amp; confidence in the sales and customer-facing teams to open-up new conversations about Meraki cloud-managed solutions.&lt;/li&gt;&lt;li&gt;To identify business drivers that justify a Meraki cloud-managed approach.&lt;/li&gt;&lt;li&gt;To understand what the Meraki proposition represents to IT/OT and the Net-Sec team and how it interacts with the business.&lt;/li&gt;&lt;li&gt;How to position Meraki to customers.&lt;/li&gt;&lt;li&gt;To consider the customer and partner benefits of offering a Meraki Managed Service.&lt;/li&gt;&lt;li&gt;What trigger questions to ask key customer stakeholders to help qualify Meraki opportunities and where the best insertion points are.&lt;/li&gt;&lt;li&gt;Strategies to overcome objections.&lt;/li&gt;&lt;li&gt;Where to find additional sales resources.&lt;/li&gt;&lt;li&gt;How to demo the highlights of a Meraki solution.&lt;/li&gt;&lt;/ul&gt;</objective><outline>&lt;ul&gt;
&lt;li&gt;See it, Try it, Buy it &amp;ndash; the Meraki high-velocity sales-cycle explained.&lt;/li&gt;&lt;li&gt;Briefly consider the history of Cisco Meraki.&lt;/li&gt;&lt;li&gt;Overview of the benefits of a Meraki cloud solution.&lt;/li&gt;&lt;li&gt;The Meraki Dashboard: - &lt;ul&gt;
&lt;li&gt;Organization and Networks.&lt;/li&gt;&lt;li&gt;RBAC.&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Product overview with dashboard demos:&lt;ul&gt;
&lt;li&gt;MX Unified Threat Management and SD-WAN.&lt;/li&gt;&lt;li&gt;MS Access &amp;amp; Aggregation Switches.&lt;/li&gt;&lt;li&gt;MR Wireless Access Points.&lt;/li&gt;&lt;li&gt;SM Enterprise Mobility Management.&lt;/li&gt;&lt;li&gt;MV Smart Security Cameras.&lt;/li&gt;&lt;li&gt;MI Application health and insights.&lt;/li&gt;&lt;li&gt;MG &amp;ndash; Cellular Gateway.&lt;/li&gt;&lt;li&gt;MT &amp;ndash; Meraki &amp;lsquo;Things&amp;rsquo;&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Performing a Dashboard Demo to highlight key features:&lt;ul&gt;
&lt;li&gt;Performing a quick-fire attention-grabbing demo of the dashboard highlights.&lt;/li&gt;&lt;li&gt;Choosing a suitable narrative when performing an extended demo.&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Considering Solutions and Verticals.&lt;/li&gt;&lt;li&gt;How to position full-stack Meraki to customers to solve their pain points.&lt;ul&gt;
&lt;li&gt;Customer conversations and trigger questions.&lt;/li&gt;&lt;li&gt;Objection handling.&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Licensing &amp;ndash; Co-term vs. PDL, Tiers.&lt;/li&gt;&lt;li&gt;Upsell and integration opportunities.&lt;/li&gt;&lt;li&gt;Discover Meraki partner benefits:&lt;ul&gt;
&lt;li&gt;The Partner Portal.&lt;/li&gt;&lt;li&gt;Creating a quote using CCW.&lt;/li&gt;&lt;li&gt;Meraki ordering process.&lt;/li&gt;&lt;li&gt;Partner resources and how to access them.&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Meraki support overview.&lt;/li&gt;&lt;li&gt;Case-Studies examined&lt;/li&gt;&lt;li&gt;What trigger questions to ask key customer stakeholders to help qualify Meraki opportunities and where the best insertion points are.&lt;/li&gt;&lt;li&gt;Strategies to overcome objections.&lt;/li&gt;&lt;li&gt;Where to find additional sales resources.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;strong&gt;Final knowledge-check: -&lt;/strong&gt;
&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;Quick-fire Quiz (Slido or similar).&lt;/li&gt;&lt;/ul&gt;</outline><objective_plain>- Overview the benefits of a cloud solution.
- To build awareness &amp; confidence in the sales and customer-facing teams to open-up new conversations about Meraki cloud-managed solutions.
- To identify business drivers that justify a Meraki cloud-managed approach.
- To understand what the Meraki proposition represents to IT/OT and the Net-Sec team and how it interacts with the business.
- How to position Meraki to customers.
- To consider the customer and partner benefits of offering a Meraki Managed Service.
- What trigger questions to ask key customer stakeholders to help qualify Meraki opportunities and where the best insertion points are.
- Strategies to overcome objections.
- Where to find additional sales resources.
- How to demo the highlights of a Meraki solution.</objective_plain><outline_plain>- See it, Try it, Buy it – the Meraki high-velocity sales-cycle explained.
- Briefly consider the history of Cisco Meraki.
- Overview of the benefits of a Meraki cloud solution.
- The Meraki Dashboard: - 
- Organization and Networks.
- RBAC.
- Product overview with dashboard demos:
- MX Unified Threat Management and SD-WAN.
- MS Access &amp; Aggregation Switches.
- MR Wireless Access Points.
- SM Enterprise Mobility Management.
- MV Smart Security Cameras.
- MI Application health and insights.
- MG – Cellular Gateway.
- MT – Meraki ‘Things’
- Performing a Dashboard Demo to highlight key features:
- Performing a quick-fire attention-grabbing demo of the dashboard highlights.
- Choosing a suitable narrative when performing an extended demo.
- Considering Solutions and Verticals.
- How to position full-stack Meraki to customers to solve their pain points.
- Customer conversations and trigger questions.
- Objection handling.
- Licensing – Co-term vs. PDL, Tiers.
- Upsell and integration opportunities.
- Discover Meraki partner benefits:
- The Partner Portal.
- Creating a quote using CCW.
- Meraki ordering process.
- Partner resources and how to access them.
- Meraki support overview.
- Case-Studies examined
- What trigger questions to ask key customer stakeholders to help qualify Meraki opportunities and where the best insertion points are.
- Strategies to overcome objections.
- Where to find additional sales resources.
Final knowledge-check: -



- Quick-fire Quiz (Slido or similar).</outline_plain><duration unit="d" days="1">1 jour</duration><miles/></course>